Duplicity in Influence is a Bad Strategy – Allegory Inc.

Learning Resources

Articles

Duplicity in Influence is a Bad Strategy

By Christina Harbridge
hand raised

Click Bait Cartoon via cartoonsbyJim

Am I alone in being exhausted/annoyed by headlines these days?

I want to stick a needle in my eye.

  • CRUZ PUNCHES WIFE IN THE FACE
    No, he didn’t. I don’t like the guy, everyone knows this, yet the dude is awkward and went to hug his dad and accidentally… UGH
  • CURRY MAY NEVER PLAY BASKETBALL AGAIN
    Seriously? I MAY become queen someday because I am a woman and, well, anything is possible right? C’mon. UGH.
  • INFLUENCE backed by SCIENCE
    Humans are irrational and emotional. There is no science when it comes to influence. Your article has ideas that are not science at all. UGH

These types of headlines may get a person to click on the story and I guess that is the initial goal. Yet, we reduce our brand with people when we DUPE them.

Duping is a bad strategy and this is especially true with conversations. Any influence strategy that includes duping may have an initial gain, they may take the bait. But, you may lose an important tool in influence: future listening and trust. Influence gets reduced when we use fakery to get what we want.

Join our Email List

More Articles

Interviews Should Look Out

Interviews Should Look Out

“I wish I would have known, during the interview, what it took me four weeks to figure out,” Harper exhaled, plopping into a chair in my office. After four weeks of investment in developing a new team member, it had become clear to Harper that they were not right for...

Presentation Feedback That Isn’t

Presentation Feedback That Isn’t

Photo by Marcos Luiz Photograph on Unsplash It happens a lot. I watch someone, often a woman, absolutely nail a presentation by doing something a bit different from the norm, something that really works for her. Immediately afterward, the speaker is besieged by people...

The Word “Executive”​ Is Not Silent

The Word “Executive”​ Is Not Silent

An Executive Director/President (ED) is the heartbeat of a movement. She channels collective energy, organizes chaos, and manifests strategy, often with little more than duct tape and a bobby pin. She serves to serve and gives for the good of all, taking charge of...